NEFF HEADWEAR – EL TIGRE FITTED CAP

Daniel Fresh — Sun, 12 Jul 2009 18:01:11 +0000

This is the EL TIGRE fitted cap from californian streetwear brand NEFF.
I rate this cap to the fullest, the tiger embroidered logo is pure quality and a must have in your cap collection for summer 09. Get your hands on one if you can peeps.

Here’s a little background history on the brand…
NEFF was started by Shaun Neff, in Southern California during the year 2002. Growing up in California surrounded by the skate, surf and snow culture and active in those sports he always had the dream to be apart of the business side of the industry. Originally starting out as a clothing company Neff made a couple shirts and hats and the adventure began. Shaun hustled the product out of his car buying 99 cent headbands marking Neff on them with paint pens then giving them to friends as the Neff vibe began. Shaun then moved up to Utah to attend college at BYU where he then met several key individuals in the industry. The first and vital character to the NEFF story is Nate Bozung who Shaun met at the TRUE LIFE video premier and the neff-bozung relationship began. Shaun and Boznutz would buy target beanies and headbands and give them the Neff touch then give them to the biggest, dopest pros in the snow industry. Chilling with Bozung and other pros such as: Travis Rice, IIkka Backstrom, Laurie Heiskari, and skaters Lizard King and Adam Dyet he realized to get them apart of the program and not conflict with clothing sponsors the company would have to focus on headwear. NEFF HEADWEAR was born being the first authentic core snow and skate headwear company in the game. That was the genius of our move at NEFF that really allowed us to go global under a unique niche of headwear.

Checkout their site and blog HERE

POSTED BY: FRESHBOY

Fresh 2 Def Clothing » headwear

NEFF HEADWEAR – EL TIGRE FITTED CAP